© Valentine MULANGO | Cameroon-Info.Net
It is estimated that not
less than 44 per cent of pupils in Cameroonian schools have already had their
first contact with tobacco and an anti-tobacco organisation fears the gory
statistic could get worse. In addition, 15 per cent of the people below the age
of 15 are among 17.5 per cent of the country’s smoking population.
The figures above are so frightening that the Cameroon Coalition Against
Tobacco (C3T) headed by Dr Flore Ndembiyembe is bent on mitigating the rate of
Tobacco consumption in the country through aggressive sensitization. For this
reason, C3T on Tuesday September 23 gathered the media to discuss the quality
of tobacco control in Cameroon as well as communication and commercialization
strategies adopted by tobacco companies in modern times.
During the meeting, the coalition demonstrated how several tobacco
brands uses psychology and social context to woo more victims.
